Great analogy about Hollywood and the TV screen.

On another point, how can there be web designers so cheap out there, I don't
know - for all the drama attached to the production...
I'm in Australia, and there are some companies doing say a 4-6 page site for
about $400, which would equate to about US$800, with enough change for a
coffee or two.

Might I add, they are NOT designers, simply people who have bothered to work
out the software, and their site shows it! I'm sure groups like this have
popped up elsewhere.

In deciding what things are worth I have spent about a week researching and
throwing scenarios at various types of website creators - those with design
talent and those without. It's amazing the results. Pick a figure, any
figure.
My slogan is "Many produce, few design!". I've just had some DL size cards
printed and this is one of the points I'm pushing.
I'm having a great time - you can tell!
I don't mind competition, but for goodness sake they should do a design
course.
It's okay, I'm over it now...
Heather :-)




-----Original Message-----
From: Suzanne Stephens <suzstephens@opendoor.com>
To: Dreamweaver Talk <dreamweaver@blueworld.com>
Date: Thursday, May 09, 2002 5:16 AM
Subject: Re: Constructive Feedback


>
>Heather wrote:
>
>> Let me clarify "mind bending" - not learning the software - that's the
>easy
>> part, but after you've done everything the tutes say to get something to
>> work, or use ALL the available technology of the software, and certain
>> characters out there have to be using a particular set up different to
>mine,
>> which screws everything up! In other words there are too many variables
>once
>> it leaves the safe environment of your computer and into the big wide
>world
>> of the web! :-)
>
>People with print design backgrounds like us tend to be real anal-retentive
>control freaks. To be satisfied in Web design, it's extremely important to
>let go of perfectionism. It's equally important to educate our clients to
do
>the same. I frequently suggest that clients go down to the video rental
>store and look at the bank of a dozen or more TV screens that are all
>playing the same movie side-by-side. It should be obvious that if Hollywood
>can't get movies to look the same on all TV screens, which essentially all
>use the same technology, then we should be expected to achieve perfect
>consistency on computers, where we deal with many more variables. Hollywood
>never has to worry about which fonts TV users have installed. We don't
enjoy
>such luxuries.
>
>The flip-side or advantage to Web design is that you never have to suffer
>through those, "ohmigod why didn't I catch that typo before I had this 4C
>brochure printed?!?!" moments and you don't have to pull your hair out over
>color calibration.
>
>I was never comfortable in print design when the shift to digital design
>suddenly threw all the responsibility for technical issues on me instead of
>on the printer or production people. I could have lived the rest of my life
>quite happily without having had to learn the hard way about dot gain or
>about how much it costs to redo film for a 4C catalog after I've forgotten
>to convert RGB files to CMYK. I do love doing my own typesetting instead of
>having to depend on a typesetter, but I am also painfully aware of my
>limitations as a professional typographer.
>
>Suz
>
>
>------------------------------------------------------------------------
>List Administrator: <mailto:dreamweaver-admin@blueworld.com>
>To Unsubscribe: <mailto:dreamweaver-off@blueworld.com>
>Archives: <http:////listsearch.blueworld.com/dreamweavertalksearch.lasso>
>


------------------------------------------------------------------------
List Administrator: <mailto:dreamweaver-admin@blueworld.com>
To Unsubscribe: <mailto:dreamweaver-off@blueworld.com>
Archives: <http:////listsearch.blueworld.com/dreamweavertalksearch.lasso>